Bruce Deichl has been visiting Puerto Rico for about 100 years and started investing time, money and emotion into our incredible Island. He finally saw the light and moved permanently in 2014 after assembling an incredible team to run his business. His religion has always been “pay it forward” which he has endorsed even more post-Hurricane Maria. Bruce was actively involved with the formation of both Palmas Leadership Group and Coqui Charities. His personal goal is to help rebuild and improve our Island to be the best it can be.